The Bourse Journal

The Bourse Journal

Two companies earned the same profit. One made you 10x, the other 4x. Why?

How to look for the next multibagger and check whether a growing business can make its shareholders richer.

Alen Vujica's avatar
Alen Vujica
Oct 23, 2026

Imagine a neighbour telling you at a barbecue that he bought a stock at $10 and it is now $100. By then the explanation sounds obvious. The company had a good product. There was room to expand. Management knew what it was doing.

All true, perhaps. But plenty of companies had a good product, a plan to expand and a confident manager, and their shareholders are still waiting.

So what should we have looked for before the ending was obvious?

That is the useful question behind the search for a multibagger, a stock that becomes worth several times what you paid. A tenbagger turns $1,000 into $10,000, before taxes and costs. The word describes the result. It does not tell you how to find one.

To find a candidate, you need a story about how the business could get there. We look for a company that can survive a setback, put its money to work profitably and increase what each share earns. Then we ask whether the price gives us a sensible place to start.

There is a trap, and it is worth understanding before you open a screener. Here is the best way I know to show it.

Imagine two companies. Both earn $10 million a year. Both have ten million shares. Both trade at $10 a share. Over the next ten years, each one grows its yearly profit to $50 million. Same profit. Same time. Same starting price.

One of them could turn into a tenbagger. The other could leave you with a far smaller gain.

Which one? And what makes the difference?

Subscribe free to keep reading. Next: which company wins and by how much, the two questions that quietly disappear behind every growth story, and the five checks we use before we spend time on a stock.

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